![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/1605f011-022b-4225-aa3c-f196a6ef595f_rw_1920.png?h=78c900253c256fa6ebc0c3d45412908a)
TERRITÓRIO VISUAL | LOGO | APLICAÇÕES
___________________________________
Um festival de música que celebra a cultura Latina e sai das lives para ganhar sua primeira versão presencial em Las Vegas. O Rumbazo teve sua primeira versão online em 2021 e em 2022 se preparava para a versão presencial da festa.
Por isso, precisavam de uma identidade visual cativante, que unisse as culturas da América Latina e fosse adaptável para mídias online e materiais impressos.
Por isso, precisavam de uma identidade visual cativante, que unisse as culturas da América Latina e fosse adaptável para mídias online e materiais impressos.
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/bec73c4f-6340-4d2d-83a5-d5b56a0d0f40_rw_1920.png?h=877d343951dbb616c2199f3e695276fd)
Nos inspiramos nas festas de rua da América Latina - do Carnaval ao Dia de Los Muertos; da Feria de Las Flores ao Inti Raymi - para criar um território visual vibrante, colorido e versátil que representa a diversidade cultural dos países latinos.
A identidade foi aplicada tanto nas redes sociais como virou murais e espaços interativos dentro do festival, que aconteceu em Setembro de 2022 em Las Vegas.
A identidade foi aplicada tanto nas redes sociais como virou murais e espaços interativos dentro do festival, que aconteceu em Setembro de 2022 em Las Vegas.
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/6cf4db19-b2ef-4caa-9b45-b471ade8a98b_rw_3840.png?h=db288545a1dbb76e330cab3486453c11)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/17b29434-9393-4509-8a72-338554c0de45_rw_1920.png?h=f999bfa75febae3c3473e4e096bf3e0c)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/cbcb6649-06f0-49c7-b55f-1714458b001f_rw_1920.gif?h=e6920a4874f7577af4e126c4024846ab)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/a3cb5867-74e5-4dac-bb29-5cef5ebf51c8_rw_1920.png?h=70ef97e0a85bd2d0fe128f786c8628a1)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/4eb84046-1313-4366-b922-37ad6bf93d7e_rw_1920.png?h=530b79629f7604f63be5bcf2122bf149)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/19b826ea-ea2b-4dcc-88b5-0e6570c18c48_rw_1920.png?h=0b3bc65081bfba41eb133163519016a6)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/321eb592-2d56-4e41-a7dc-44f40c2d8690_rw_1920.png?h=a8b95c0e798355f2da3a55c1c3b77d51)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/cad62946-1f99-4e5c-a44c-6ff3150ec9dc_rw_3840.png?h=da738a288a642dc6cd619398dd9fa646)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/c5e3da9d-3edb-4c4f-935c-869ec352f5b8_rw_1920.png?h=ebdd6f28159b7ae681a909926fd4e6bd)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/46fd9a90-062c-478e-853c-ca50ca06c68d_rw_1920.png?h=602d1bbf1b0d39130c59c069df29e0f6)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/74418208-79f9-412e-8b6a-1204bca6809c_rw_1920.png?h=5cc753fcf54e65670e9a29b425ce1cb7)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/556117e5-34db-4d77-9835-6523c789f00e_rw_1920.png?h=4c3545205b516a573689b268a899d494)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/df37f79a-8f3a-4f4c-a679-585cb0ae12e4_rw_1920.png?h=9be0ba0cc4f1475f094eef9d28dc3297)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/2dd18fd2-73a1-46cd-b7ce-ec9b3f223028_rw_1920.png?h=ab84c223fbfab88a9530f90ec74da4e2)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/4eaa627c-f9cb-46b3-b358-89e5a3332e77_rw_1920.png?h=c4c3bee2bce66dafac57dbb4f00d6d1d)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/c1878985-a16e-431b-be3a-754613840952_rw_1920.png?h=873ff478f9cbea79b340460cf462d4a6)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/7769c985-2575-4c1c-bd6f-0b978659e778_rw_3840.png?h=87854dd486c034c2af214ca17ce0a841)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/a98a663f-e814-40a1-8898-acf82a5f24d8_rw_1920.png?h=f8056d26699d5eb09f59cfab8951d850)
![](https://cdn.myportfolio.com/9a237894-074b-41f0-9259-7ee97d36e1d9/199e4022-6af9-4bc7-aadf-a7d8170949fa_rw_1920.png?h=5dd2fe5c5881a1604d8edec0406a7b42)